Barilla: Snowfall - Jules Herrick

A cozy collectible snow globe featuring Barilla Snowfall packaging in a snowy winter wonderland

Barilla’s first holiday sweater showing off LTO Snowfall, forks on the sleeve, and subtle branded elements

Garnering 4.8B earned impressions, the launch of Snowfall landed features in publications like

Credits

Agency

Edelman

Team

ACD/Art Director: Tory Trahey, Associate Design Director: Emma Dowling, Sr. Designer: Izzi Mordini, VP Creative Director: Brandon Jessee

Awards

It’s Nice That
AIGA
Fonts In Use
The Dieline

Contact

email@domain.com
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Benefiber: Gut Check

APAF: You Make the Call